Technological innovation means that customers are now able to enjoy online gaming and gambling anyplace, anytime, around Europe.
Because of this technological change, Europe’s internet gaming market is growing at about 10 percent per year, faster than online gambling, like casinos or bookmaker shops. The economic size (or gross profit) of the European online business is anticipated to rise from $19.6 billion in 2017 to $24.7 billion in 2020.
In 2017, the internet sector had a 20.7% share of the EU gaming market, compared to online gambling which had a 79.3% share. The online share of the market is anticipated to rise to 24.9percent in 2020.
The increase in online gambling is also being pushed by altering regulatory landscapes in European nations, most of which now have dedicated regulation for online gambling activities.
Europe is a world leader in electronic entertainment
The European economy is the greatest and most aggressive for internet gambling. In 2017, Europe had 48.9% share of the global online gaming market and this is forecast to remain relatively stable until at least 2020.  With sports betting now legalised in certain US states European organizations are now starting to get a foothold in the US market, increasing their influence and bring their experience to new markets.
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